Don Julio Rosado – Paradiso

Concept Development | Event Production | Influencer Engagement

Concept Development | Event Production | Influencer Engagement

Brand: Don Julio Rosado

Location: Jbeil, Lebanon

Scope: Product Launch Activation

Services: Concept Development, Event Production, Influencer Engagement

To introduce Don Julio’s newest expression Rosado. We conceptualized and executed a vibrant brand experience under the theme Paradiso. Set in a floral, dreamlike environment, the launch brought to life the spirit of Rosado in a setting designed to inspire discovery and delight.

From visual direction to full on-site production and guest curation, our team ensured a seamless, elevated experience that resonated with Don Julio’s core values of craftsmanship, celebration, and bold elegance.

Outcome:

  • Strong product association with a distinct visual identity
  • Extensive influencer-led content creation
  • Elevated positioning of Don Julio Rosado within the premium spirits market

Gallery

Copyrighted Image